Marketing
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Marketing
Empire Marketing Department
Our marketing team keeps our agents up-to-date with the most cutting edge marketing and advertising tools available.
Empire Realty provides your agent with a dedicated, professional marketing department to ensure that you have the most current and highest quality marketing available. Our creative team is recruited from the advertising, public relations, and hospitality fields. Our team embraces the challenge to produce dynamic, cutting edge advertising material to create interest in your property. We work
one-on-one with our agents to develop a polished, appealing targeted campaign – to bring buyers to you.Advantages to you
• High quality marketing that positions your property in front of targeted buyers
• 24 hour turnaround times on most promotional materials
• Peace of mind knowing you will get the best exposure for your property
How Empire Realty’s marketing connects you to buyers
• A photo tour for each home listed with Empire is created by your agent withup to ten photos and captions. This photo tour is then used within your agent’s marketing strategy as appropriate.Your Empire agent may choose to email this photo tour out to his/her database and/or other real estate agents to further market your home. In addition, many Empire real estate agents post their photo tour onto realtor.com to gain futher exposure.
• All Empire listings are enhanced on realtor.com. This allows for mulitple pictures, additional property information, photo slide shows, and more. Listings that are enhanced on realtor.com have a 75% higher chance of getting viewed by potential buyers.
• ‘For Sale’ signs on your property including brochure box
• High quality property brochures
• Direct mail: Just Listed and Open Home postcards
• Open home and door knocking promotional materials
• Prominent public display in our Downtown Walnut Creek Locust Street window in downtown Walnut Creek, located in the upbeat, fun, high traffic pedestrian shopping district
Networking
• Weekly sales meeting of all Empire agents to share new listings, coming soons & buyer needs
• Weekly Contra Costa Association of Realtors marketing meeting
• Broker tour
• Monthly Luxury Homes & Estates meetings
• Marketing Alliances and Referral Networks
• Artisan Group, the marketing alliance for properties of distinction
• Leading Real Estate Companies of the World
• ERC, Employee Relocation Council




